TechDivision at DMEXCO 2025: Double presence with Shopify and Hyväfafasdf
Anyone who says e-commerce comes to DMEXCO is a must. For years, the trade fair in Cologne has been the meeting place for everyone who shapes and develops digital business models. For TechDivision, it is therefore a must-attend event - and in 2025 it will be twice as important. We provide free trade fair tickets for interested parties!
This year, visitors will find a team of TechDivision digital experts at both the Shopify stand D014 in hall 7 and the Hyvä stand D017 in hall 7.1. Two stands, two partners, one mission: to show how modern e-commerce platforms are already making the future possible today.
"DMEXCO has been an integral part of our event calendar for many years. This year, we are delighted to be taking part as a double exhibitor with our partners Shopify and Hyvä. "We will have an experienced team of e-commerce experts on site to provide insights into e-commerce projects from various industries and orientations based on both Shopify and Hyvä."
Efficiency through unified commerce with Shopify
One focus of our trade fair appearance will be on the topic of unified commerce. More and more companies are relying on mapping B2C and B2B business models on a common platform - and this is precisely where Shopify comes into its own. With a unified commerce infrastructure, cross-channel customer experiences can be created, processes simplified and synergies between sales channels exploited. This approach offers significant advantages, especially in the enterprise environment: reduced complexity, faster time-to-market and the ability to roll out innovations flexibly.
Maximum flexibility and independence with Hyvä
In recent years, Hyvä has established itself as one of the most exciting developments in the Magento and Adobe Commerce environment. The open source solution hyva.io impresses with performance, flexibility and a modern developer experience - and thus offers a powerful alternative to classic front-end approaches. As an experienced service provider with many years of expertise in Magento and Adobe Commerce, we have been supporting companies for many years in the implementation of complex e-commerce projects in the enterprise environment. At DMEXCO, together with Hyvä, we will be providing insights into how powerful and future-proof commerce platforms can be built.
Two technological approaches, different advantages and special features
"Both Hyvä and Shopify offer different special features and advantages that can be used individually and perfectly depending on customer requirements," says Stefan Willkommer, CEO of TechDivision.
Whether Shopify Plus as a scalable e-commerce solution for dynamic brands and companies or Hyvä as an extremely flexible open source front-end technology for Magento and/or Adobe Commerce: visitors can expect a look behind the scenes of current projects that show how companies in the SME and enterprise environment are taking the next big step towards digital business.
Further information and appointment bookings with TechDivision's digital experts at DMEXCO are available at the following link:https://events.techdivision.com/dmexco
- Alex Taut (Shopify)
- Stefan Willkommer (Shopify & Hyvä)
- Lars Kroehn (Shopify)
- Nikolaus Merz (Shopify)
- Ralf Lieser (Hyvä)
- Kilian Orschau (Shopify & Hyvä)
If you have any questions in advance, our DMEXCO team is always available at dmexco (at) techdivision.com at any time.